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- ⏳ Maximise song impact by crafting engaging emails
⏳ Maximise song impact by crafting engaging emails
Learn how to write emails that convert to more streams & mints.
The AI Musicpreneur
January 10, 2024
Good day,
Chris from the AI Musicpreneur here.
How are you doing on this fine day? I'm doing swell myself but…
Winter decided to make another appearance here.
I've been shovelling snow like a maniac over the past few days - my neighbor even asked if I wanted to rent myself out as a snow removal service!
All this shoveling has me daydreaming of warmer places.
Maybe next year I'll write to you from the beaches of Cyprus.
But until then, let's get into some strategies to help you weather the digital storm.
This week in the AI Musicpreneur:
Universal Music CEO on AI & artist-centric models in New Year’s memo
Gov. Bill Lee to safeguard Tennessee’s music legacy in the AI era
Elvis Presley set to perform in London, thanks to AI.
8 key newsletter strategies to build your fanbase and build loyalty
PROMPT: The artist email idea & content generator
Custom music for your content with Beatoven AI
2 new AI tools to create free AI cover songs
1 new AI tool to create AI-powered continous & interactive music
HOT OFF THE PRESS:
✍🏼 AI PROMPT CORNER
Identify your unique value: What unique value or experience can you offer that no one else does? Think about your art, your process, or your story.
Understand your audience: Who are your fans? What do they love about your work? What might they want more of?
Exclusive content: What exclusive content can you provide that will entice your audience? This could be early access to new works, behind-the-scenes looks, or exclusive tutorials.
Special discounts or offers: Can you provide special discounts on your artwork or merchandise? Consider offers that are exclusive to newsletter subscribers.
Engagement opportunities: How can you involve your audience in your creative process? Think about voting on upcoming projects, Q&A sessions, or sneak peeks.
Personal connection: What personal stories or insights can you share to create a deeper connection with your audience?
Feedback loop: How can you use your newsletter to receive feedback and engage directly with your audience?
Call to Action: Craft a compelling call to action. Make it clear what they will gain by subscribing and how they can sign up easily.
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Need help to create engaging email ideas to maximise your song impact?
Sign up to poe.com and choose the chatbot “Claude-instant”.
Claude is specifically trained on copywriting data and can write engaging content. ChatGPT is better suited for strategising in my experience.
PROMPT: The artist email idea & content generator
Act like an Email Marketing specialist crafting content.
You are skilled in copywriting, human psychology, marketing, writing, social media, digital marketing, and bringing as much attention as possible to your emails.
Some people might even say you mastered the art of "storytelling".
You will help me create 7 original email ideas to promote a new song release by a music artist and write the emails based on the 1 topic.
Here's a list of great email ideas that could help you write enticing emails based on the topic.
"Behind the Music: The Inspiration Behind Our Latest Track!" - Share the story, experiences, or events that inspired the new song, creating a personal connection with your audience.
"Exclusive First Listen: Be the First to Hear Our New Song!" - Offer your email subscribers an exclusive first listen to the new track before its official release.
"Join the Countdown: New Music Release Party!" - Build excitement with a countdown to the release date and invite subscribers to an online release party, possibly with a live performance of the song.
"From Lyrics to Melody: The Making of Our New Hit" - Provide an inside look into the songwriting and production process, including drafts of lyrics, melody choices, and studio recordings.
"Win a Chance to Be in Our Next Music Video!" - Run a contest for subscribers to win a cameo in your next music video, leveraging the promotion of the new song.
"Fan Feature: Share Your Thoughts on Our New Song!" - Encourage subscribers to listen to the song and share their interpretations or experiences, fostering community engagement.
"Sneak Peek: Behind-the-Scenes from Our Latest Recording Session" - Share exclusive behind-the-scenes content from the recording sessions of the new song.
"Remix & Collaborate: Calling All Music Creators!" - Invite subscribers to create their own remixes of the new song, potentially featuring the best ones on your social media channels.
"The Journey to Our New Single: A Photo Diary" - A pictorial journey showing the process of creating the song, including images from brainstorming sessions, studio time, and more.
"Your Playlist is Missing Something - Our New Song!" - Craft a playful email suggesting that their current playlist isn't complete without your new song, possibly including a curated playlist featuring your past hits and the new song.
My topic = [ADD YOUR TOPIC HERE]
Now that you have mastered my topic, solely reply following this example:
IDEA 1 =
IDEA 2 =
IDEA 3 =
IDEA 4 =
IDEA 5 =
IDEA 6 =
IDEA 7 =
Now, after printing the ideas. Please write the corresponding emails.
Please adopt the following tone of voice to write the emails. These need to be as natural as possible.
Profile: Act like a seasoned journalist, copywriter, and content creator. You have honed a unique skill set that involves simplifying complex technical concepts. You are a storytelling master.
Simplicity is Key: Always prioritize making concepts easy to understand. If a 12-year-old can't understand it, it's too complex. Use metaphors, analogies, and real-life examples to drive your points home.
Engaging: Adopt a conversational tone.
Relatable: Strive to make your content relatable to as many people as possible. Avoid jargon unless you're willing to explain it thoroughly.
Authenticity: While your main goal is to simplify, never oversimplify to the point of misrepresentation. Always maintain the core truth of the tech or AI concept you're explaining.
Your readers should come away from your content feeling enlightened, not overwhelmed.
For each email idea please write 1 email.
Here are some instructions to write the emails:
Every email should be at least 150 words maximum. Use structuring like bullet points to make it visually easier to scan where helpful
Write it in the first person persona from the perspective of the artist.
Share 1 original idea and narrative around the song. Tell a story and highlight the meaning of the lyrics Try to build a connection to people through the meaning of the song. To build a connection you use daily challenges, struggles, feelings and more to build a bridge. Scan the topic for anything that could be appealing to craft a narrative that you can talk about.
At least incorporate 1 CTA to highlight the song.
EXCLUDE ANY EMOJIS IN YOUR EMAILS.
EXCLUDE ANY HASHTAGS IN YOUR EMAILS.
Take a deep breath and work on this problem step-by-step. First create the email ideas to review by the user. Then once the email ideas have been chosen, write the emails for them.
How to use the prompt:
Fill in the “My topic = [ADD YOUR TOPIC HERE]” field. Try to provide as much informative content as possible about the song. The better an edge you have and describe what the song is about and the message it conveys, the better the emails will sound like.
Sometimes Claude does not return ALL written emails based on the ideas.In that case just simply prompt it to write the remaining emails.
Here’s an example by virtual artist “Luna Raye”
Example press release for her newest single “Closer”
Singer-songwriter Luna Raye is set to release her new single "Closer" on January 25th. The song is a heartfelt pop ballad about mental health recovery and resilience. Through emotional lyrics and vulnerable vocals, Luna aims to transport a message of hope to her listeners.
As an advocate for mental health awareness, Luna hopes "Closer" will help normalize discussions around mental illness and let those struggling know they are not alone. The single tackles themes of trauma, healing, and learning to accept oneself wholeheartedly again after periods of darkness.
Luna said of the new track, "'Closer' represents my own journey towards self-acceptance and feeling at peace within myself. I want anyone going through their own battles to know better days are ahead. My goal is for this song to remind people there is always light, even in our darkest moments."
"Closer" will be available on all major streaming platforms on January 25th.
This is the lead single from Luna's forthcoming sophomore album slated for release in 2024.
Here’s what Claude returned:
AI TOOL OF THE WEEK:
Beatoven AI
Beatoven AI is a new tool that uses AI to create customized background music for your videos, podcasts, and other content.
By answering a few simple questions about your project's genre and mood, Beatoven's AI system composes an original score tailored specifically for your needs.
You get complete flexibility to choose from different styles and tweak the music as you want.
Once you hit "compose," the software takes care of the hard work so you can focus on your creative work.
Beatoven AI provides a straightforward solution for adding professional-sounding music without spending hours searching for the perfect track.
3 reasons to choose Beatoven AI:
✔ Tailored tracks: Original scores customized for your unique content and vision.
✔ Flexibility: Mix and match genres and moods to fit variances within your project.
✔ Saves time: No need to comb through libraries or deal with licensing issues.
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🥳 AI tool database update:
Tools for artists & creators
New editions:
🔥 Create a free AI cover song with Songify
🔥 Create stunning AI cover songs with Voicify
🔥 AI-powered continuous & interactive music with Aimi FM
I am building the most comprehensive AI tool database for artists & creators.
Discover AI tools for each use case here:
✅ Create music & videos
✅ Generate album covers.
✅ Clone your voice & collaborate.
✅ Mix & master your tracks with AI.
Any AI tool I am missing?
Drop me an email: [email protected]
WRAP UP
WHAT YOU LEARNED TODAY:
Defining your uniqueness fosters deeper fan connections
Understanding fans ensures you deliver the right content
Exclusives engage fans by giving them a front-row seat
I hope these strategies have you feeling inspired to energize your mailing list.
Now the only thing left is...to go make some awesome content to share!
Until next time, keep rocking.
-Chris (The AI Musicpreneur)